What Is Corporate Gifting And Why Is It Important?
Gifts are lovely gestures, whether at the giving or the receiving end. But often, companies overlook those who help their business thrive. A thoughtful gift goes a long way towards making your partners, employees, and clients feel special.

However, if you are looking to increase employee engagement and retention, it always helps show that you are willing to go that extra mile to keep them happy.

What is corporate gifting?
Corporate gifting is the act of giving gifts to the employees, client, or prospect by a corporate entity to create a stronger connection between the two. These gifts could be physical or non-physical and in-house or out-house gifts.

While the act of gifting remains the same, corporate gifting is a tad different from getting a Christmas present for your friends. Instead, it follows a particular set of professional etiquette.

Gift shopping can be tough. Even when it is for someone whom you know like the back of your hand. One can imagine how much harder it would be in a professional setting. This is where corporate gift cards come into play.

A gift card, also called a gift certificate, is a prepaid stored-value card issued by a business or bank, which can be redeemed in a particular store or business. This gives the receiver the freedom to use it as they want, and the gift-giver is relieved of the gift shopping hassle.